added value
-the increased worth that the business creates for a product- It is the difference between what it pays for the product and how much it sells it for-
ways COMPANY's add value to products
quality and speed of service
convenience
quality branding
unique selling point
design and formula i.e best taste
convenience
quality branding
unique selling point
design and formula i.e best taste
Importance
without added value a business will not be able to make profit to pay debts - can result in insolvency